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Help Pet Valu raise $1.7 million for animal charities and find homes for 2,500 pets

Posted On March 28, 2018

Pet Valu celebrates Pet Appreciation Month in April with Buy a PAW and
National Adoption Weekend

MARKHAM, Ont. (March 28, 2018) – In recognition of Pet Appreciation Month, this April, each of Pet Valu’s 566 stores across Canada has teamed up with a local animal welfare organization in their communities to raise dollars and find forever homes for local pets in need. The Canadian specialty pet retailer aims to raise more than $1.7 million by selling paper paws in their stores throughout the month, and to find forever homes for more than 2,500 homeless pets during its National Adoption Weekend.

“Pets provide unconditional love, companionship, endless joy and numerous health benefits,” says Rose Ferrante, Senior Director of Marketing, Pet Valu. “As April is Pet Appreciation Month, we’re asking pet owners and animal lovers to honour the animals in their lives who give them so much by supporting a pet in need in their community.”

Now in its eighth year, Pet Appreciation Month is one of Canada’s most successful animal fundraisers, raising more than $6.6 million for Canadian animal welfare organizations to date. Throughout April, Pet Valu will be selling PAWs for $2, $5 or $10 at all its locations across Canada. One hundred per cent of the proceeds will be donated to the animal charity supported by the store. Purchased PAWS will help dogs, cats, birds, rabbits, small animals and turtles.

To help adoptable pets find forever homes, Pet Valu will be holding a National Adoption Weekend on April 20 to 22 at each of its stores. Local animal rescues will bring cats, dogs and in some cases small animals, including rabbits and guinea pigs, into the stores so customers can find the right pets for their personalities and lifestyles. Last year, more than 2,000 pets were adopted during that weekend.

“Although we’re committed to finding homes for homeless pets, we’re equally committed to finding the right home for the right pet,” says Ferrante. “During our National Adoption Weekend, customers will have the opportunity to speak with the volunteers at the animal charities to find out everything they need to know about the pet’s personality. They’ll also have ample time to play and interact with the pet to make sure it is the right fit for both of them.”

Throughout April, Pet Valu will also be hosting an #AppreciateItAll contest on its Facebook page; three pet parents will win a $100 Pet Valu gift card for themselves, along with $1,000 in gift cards for their favourite eligible pet rescue or charity. For more details and to enter, visit www.facebook.com/petvalu/

About Pet Valu
Pet Valu, Inc. is a Canadian specialty retailer of pet food and pet-related supplies with more than 940 stores across Canada and the U.S. The Pet Valu family of stores consists of Pet Valu Canada, Pet Valu US, Paulmac’s Pet Foods, Bosley’s by Pet Valu, Total Pet, and Tisol Pet Nutrition & Supply stores. To learn more about Pet Valu, visit petvalu.com

About Pet Retail Brands
Pet Valu and Pet Supermarket merged in 2016 to create the third largest pet specialty retailer and the largest small format, neighborhood pet specialty retailer in North America – Pet Retail Brands – with over 1,150 stores across the U.S. and Canada. To learn more about Pet Supermarket, please visit www.petsupermarket.com

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Pet Valu celebrates Pet Appreciation Month in April with Buy a PAW and National Adoption Weekend MARKHAM, Ont. (March 28, […]...

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Pet Valu donates $100,000 in product to help pets displaced by British Columbia wildfires

Posted On July 20, 2017

With experts predicting families who have been evacuated from British Columbia’s wildfires could be unable to return home for weeks, Canadian pet retailer Pet Valu has donated $100,000 worth of products to help animals affected by the fires. The donation, which includes litter, litter pans, dog and cat food and crates, was given to Four Paws Food Bank in Kamloops and the Prince George Humane Society which are on the front lines of desperate pet owners seeking help.

“Our volunteers have been working non-stop since July 9 helping every type of pet – dogs, cats and small animals,” says Bonnie McBride, Four Paws Food Bank in Kamloops. “The donation from Pet Valu has made an enormous difference. We can now help all the pet owners and their pets who come to us.”

Pet Valu has experienced firsthand the stress and disruption caused by the fires; its two stores in 100 Mile House and two stores in Williams Lake have been evacuated. The leading pet retailer anticipates additional stores in other communities will be evacuated in coming days. Pets from the evacuated stores are being fostered with staff members and arrangements are being made to ensure staff and pets in nearby communities will get out safely if the call for evacuation is made.

“When you have to pack up your family and pets and flee a wildfire, the stress can be overwhelming,” says Tom McNeely, CEO, Pet Valu. “We hope our donation will give pet owners some peace of mind knowing they can keep their pets safe and comfortable while they’re away from their homes.”

In addition to its $100,000 product donation, Pet Valu is also accepting monetary donations at all of its stores across Canada so people can quickly and easily make a donation to the Red Cross.

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