VIP Plus Program

Activate VIP Plus cards

If you already have a VIP Plus card, the following form will set you up online and enable you to take advantage of all the benefits of the VIP Plus program.

In order to register online, your phone number and loyalty card (VIP Plus card) number must be entered correctly, and we must already have this information on file in your customer account. If we do not have a record of your phone number or you do not know your VIP Plus number, you will need to come into your nearest Bosley’sⓇ store location and have us update your account information in our customer records before you will be able to initially login to the website. Once you are registered online, you will be able to update and modify your profile information online.

For more information on the privacy practices of Bosley's by Pet Valu or to unsubscribe or withdraw your consent for any communications from us, please visit or contact us online or by mail at Pet Valu Canada Inc., Attn: Pet Valu Group Privacy Officer, 130 Royal Crest Court, Markham, ON, L3R 0A1.